rotate yoUr phone.
design services.
Human-powered design with clarity, purpose and speed.
Human-powered design with clarity, purpose and speed.
Tikpay is reimagining transport payments, building a modern platform for transport operators that makes paying for travel easy, seamless and intelligent. With awareness to build, credibility to earn and investor and customer interest to convert, the next stage of growth was critical. But their placeholder website did none of the work of bringing their brand or product to life. Tikpay needed a scalable digital presence that showcased the simplicity of the platform in a creative, playful and human way.
UX/UI Design
Content Design
Development
A scalable brand and digital presence built to carry Tikpay through its next stage of growth. One that showcases the simplicity of the platform in a way that feels creative, playful and human, showing transport operators a clearer, more frictionless way to move people through the world.
Full of energy and movement, an illustrative style drives the brand and website experience, bringing the world of mobility to life. Different characters, transport modes and urban moments come together in an infographic feel that shows how complex real-world transport is simplified by the platform.
A flexible library of characters, vehicles, locations and product elements, built as a scalable design system. Unified in style but endlessly adaptable, giving the brand a visual language that can grow alongside the platform.
Illustrative elements combine into rich transport scenes that put the technology in real-world context. Everyday moments brought to life, showing how the product fits naturally into how people move.
Scenes connect into larger narratives about the product, its features and the ecosystem it sits within. Complex technology made clear, warm and human through illustration.
We got a fantastic result that looks far beyond what our budget and timeframe might have suggested. The illustration kit gave us the flexibility to create the look and feel we wanted without needing to hire an illustrator. We love how professional and on-brand the site feels, and the process was smooth and collaborative.
Belinda Ralston